Philips Lighting (Euronext Amsterdam ticker: LIGHT), a global leader in lighting, today announced its YellowDot program, opening its indoor positioning technology to work with LED luminaires from other lighting companies. The YellowDot program allows manufacturers to test and certify their LED luminaires to work with Philips’ indoor positioning technology, and is supported by the planned launch of three YellowDot Ready LED drivers (60, 100 and 150W) in Europe by end of the year. This move follows successful system launches in Europe and Middle-East, and addresses the growing demand from LED luminaire and retail customers for lighting based indoor positioning technology.
“With the YellowDot program, Philips Lighting and its customers are set to capitalize on the fast emerging market for commercial lighting systems that use indoor positioning. Venue owners such as retailers and malls will have more choice in LED luminaires which they can combine with the most accurate and scalable indoor positioning system in the market,” said Simon den Uijl, Manager Indoor Positioning Partnerships, Philips Lighting.
Trato-TLV Group, a French luminaire manufacturer, is the first to join the YellowDot Program, and will show LED luminaires that work with the Philips indoor positioning technology at the Equipmag fair in Paris from September 12-14, 2016. Trato-TLV Group has been designing, manufacturing and selling innovative lighting products for nearly 70 years for the service industry, retail outlets and shop chains, the transport sector and care facilities.
“By joining the YellowDot program, we are able to give our customers access to the best indoor positioning solution on the market, and are able to obtain a competitive advantage. The Philips Lighting YellowDot Ready drivers enable our luminaires to transmit visible light communication, without impacting energy consumption or lifetime,” said Guillaume Picha, General Manager Trato-TLV Group.
Philips Lighting’s indoor positioning technology works by individual light points transmitting a unique identifier through a modulation of light (a technology called Visible Light Communication) that is imperceptible to the human eye but detected by the shopper’s smart phone camera. Once the shopper downloads the retailer’s app they can choose to access location-based services, such as locate items on their shopping list to an accuracy of 30 cm. The data stream is one-way and no personal data is collected by the lighting system.
About Philips Lighting
Philips Lighting (Euronext Amsterdam ticker: LIGHT), a global leader in lighting products, systems and services, delivers innovations that unlock business value, deliver rich user experiences and help improve lives. Serving professional and consumer markets, we lead the industry in connected lighting systems and services, leveraging the Internet of Things to transform homes, buildings and urban spaces. With 2015 sales of EUR 7.5 billion, we have approximately 36,000 employees in over 70 countries.