Tag: New York University

Omnichannel marketing as the synergy management

Posted on by Haptic

Researchers from University of Minnesota, New York University, University of Pennsylvania, BI Norwegian Business School, University of Michigan, National Bureau of Economic Research, and University of North Carolina published a new paper in the Journal of Marketing that examines how advances in machine learning (ML) and blockchain can address inherent frictions in omnichannel marketing and raises many Read more about Omnichannel marketing as the synergy management[…]

Scientists Develop Method to Visualize a Genetic Mutation

Posted on by Haptic

A team of scientists has developed a method that yields, for the first time, visualization of a gene amplifications and deletions known as copy number variants in single cells. Significantly, the breakthrough, reported in the journal PLoS Biology, allows early detection of rare genetic events providing high resolution analysis of the tempo of evolution. The method Read more about Scientists Develop Method to Visualize a Genetic Mutation[…]