Tag: Iowa State University

How should salespeople represent both the seller and the customer when their interests diverge, as in pricing negotiations

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Researchers from Oklahoma State University, University of Missouri, Iowa State University, and University of Georgia published a new paper in the Journal of Marketing that investigates the question of how salespeople should balance advocacy for the seller with advocacy for the customer. The study, forthcoming in the Journal of Marketing, is titled “Salesperson Dual Agency in Price Negotiations” and Read more about How should salespeople represent both the seller and the customer when their interests diverge, as in pricing negotiations[…]

A super-elastic shape-memory properties in a material

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The U.S. Department of Energy’s Ames Laboratory has discovered extreme “bounce,” or super-elastic shape-memory properties in a material that could be applied for use as an actuator in the harshest of conditions, such as outer space, and might be the first in a whole new class of shape memory materials. Shape-memory materials “remember” their original Read more about A super-elastic shape-memory properties in a material[…]

A 3D paper-based MFC system is developed to produce current

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A team of researchers from the Iowa State University in Ames, IA has demonstrated a proof-of-concept three-dimensional paper-based microbial fuel cell (MFC) that could take advantage of capillary action to guide the liquids through the MFC system and to eliminate the need for external power. Their report appears in the forthcoming issue of the journal Read more about A 3D paper-based MFC system is developed to produce current[…]

Ames Laboratory physicists discover new type of material that may speed computing

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Physicists at the U.S. Department of Energy’s Ames Laboratory have discovered a topological metal, PtSn4 (platinum and tin), with a unique electronic structure that may someday lead to energy efficient computers with increased processor speeds and data storage. The electrons in topological quantum materials can travel close to speed of light thanks to unique property called Read more about Ames Laboratory physicists discover new type of material that may speed computing[…]