New European Alliances Set to Revolutionize Materials, Textiles, and Solar Energy

The Commission has taken a key step in advancing Europe’s technological leadership and sustainability goals by creating three new European Partnerships on advanced materials, textiles, and photovoltaics. Established under Horizon Europe, these partnerships will drive growth, sustainability and resilience, contributing to a strong, inclusive and globally competitive Europe. Identified as essential in the Horizon Europe Strategic Plan Read more about New European Alliances Set to Revolutionize Materials, Textiles, and Solar Energy[…]

Breaking Through the Social Media Spam Filter: How Small Businesses Can Thrive in a Paid-Ads-Driven World

Social media platforms are powerful tools for marketing, yet their algorithms can sometimes work against small businesses. At Haptic R&D Consulting, we understand that while these platforms use advanced systems to maintain user experience and maximize advertising revenue, their rigid “anti-spam” measures may inadvertently penalize manual, organic efforts. Here’s an in-depth look at the challenges Read more about Breaking Through the Social Media Spam Filter: How Small Businesses Can Thrive in a Paid-Ads-Driven World[…]

EU Commission Unveils 2025 Consumer Conditions Scoreboard Ahead of World Consumer Rights Day

In a decisive move to strengthen consumer protection across Europe, the European Commission published the 2025 Consumer Conditions Scoreboard, providing a snapshot of consumer sentiment and safety across the region just ahead of tomorrow’s World Consumer Rights Day. The report paints a picture of a market where trust remains high—but not without notable challenges, especially Read more about EU Commission Unveils 2025 Consumer Conditions Scoreboard Ahead of World Consumer Rights Day[…]

Unfair Restrictions: Geo-Blocking in E-Commerce and Audio-Visual Platforms

Unjustified geo-blocking which limits consumers’ freedom by restricting their access to online goods and services across the EU remains a problem, according to a new report by the European Court of Auditors (ECA). While the 2018 Geo-blocking Regulation aimed to address such discrimination based on nationality or residence, it still faces practical challenges in the Read more about Unfair Restrictions: Geo-Blocking in E-Commerce and Audio-Visual Platforms[…]

Turning Creativity into Market Success

In today’s competitive landscape, creativity is only the starting point. The AI podcast “From Ideas to Impact: Turning Creativity into Market Success” by Haptic R&D Consulting provides an in-depth exploration of how to transform innovative ideas into commercial triumphs. This article distills the podcast’s insights, outlining practical strategies, expert perspectives, and real-world examples that bridge Read more about Turning Creativity into Market Success[…]

The Digital Labyrinth: Decoding Business Innovation

This article analyzes the main themes and important ideas presented in the introduction to the podcast “The Digital Labyrinth: Decoding Business Innovation“. The podcast positions itself as an essential resource for understanding the complexities of digital marketing and business strategy in the digital era. By exploring the hidden mechanisms of algorithms, experiments, and micro-targeting, the Read more about The Digital Labyrinth: Decoding Business Innovation[…]

Renewable Revolution: Overview of Europe’s Energy Mix

This article summarizes the main findings and data presented in the Haptic Horizons podcast and the interactive Eurostat publication, both focusing on the transformation of the energy mix in Europe, with significant emphasis on the rise of renewable energy sources. The purpose is to provide a detailed overview of current trends, driving factors, challenges, business Read more about Renewable Revolution: Overview of Europe’s Energy Mix[…]

Reinventing the Wheel: Europe’s Automotive Action Plan Explained!

This informational document provides a detailed analysis of the main themes and key ideas presented in the description of the podcast “Reinventing the Wheel: Europe’s Automotive Action Plan”. The podcast explores the European Commission’s new Action Plan for the automotive sector, aimed at promoting decarbonization, digitalization, and competitiveness. Through the perspective of Haptic R&D Consulting, Read more about Reinventing the Wheel: Europe’s Automotive Action Plan Explained![…]

Seven consortia selected to establish AI factories

The European High Performance Computing Joint Undertaking (EuroHPC)  has selected seven proposals to establish and operate the first AI Factories across Europe. This is a major milestone for Europe in building a thriving ecosystem to train advanced AI models and develop AI solutions. The EU is now one step closer to realising President Ursula von der Leyen’s Read more about Seven consortia selected to establish AI factories[…]

European Commission Greenlights €578 Million Aid for Romanian Energy-Intensive Firms

The European Commission has approved, under EU State aid rules, a €578 million (RON 2.9 billion) Romanian scheme to lower an electricity levy rate for energy-intensive companies. The levy is intended to promote electricity from renewable energy sources. The scheme aims at mitigating the risk that, due to this levy, energy-intensive companies may relocate their Read more about European Commission Greenlights €578 Million Aid for Romanian Energy-Intensive Firms[…]

Why Businesses Struggle to Capture Value from Innovation

Innovation is widely recognized as a critical driver of business success in today’s competitive landscape. Companies invest significant resources into research and development, creating products and services that address evolving customer needs and leverage the latest technologies. Yet, despite their focus on innovation, many businesses struggle to fully capture the value of their efforts. It’s Read more about Why Businesses Struggle to Capture Value from Innovation[…]

Maximizing Post-Exhibition Success: A Comprehensive Guide for Marketing and Commercial Teams

Participating in exhibitions can provide invaluable exposure for companies, but the real magic happens in the follow-up. Here’s how marketing and commercial teams can ensure they capitalize on the momentum generated during the event and translate it into tangible business success. Capturing and Organizing Leads The initial step post-exhibition is to systematically capture and organize the data gathered. Read more about Maximizing Post-Exhibition Success: A Comprehensive Guide for Marketing and Commercial Teams[…]